Empowering Business Students to Thrive in the AI Era: A Practical and Research-Driven Approach
Presented by Yichuan Wang, Department of Management, Marketing, and Information Systems Management
The presentation, Empowering Business Students to Thrive in the AI Era: A Practical and Research-Driven Approach, showcased real-world applications of artificial intelligence across industries. Guest speakers from DriveTime, Circle K, and Intel introduced how AI had been applied to supply chain management, pricing strategies, and marketing practices. I also presented my research on text mining of ESG reports, illustrating how students connected academic methods with practical business challenges to prepare for future success.