From Perils to Pedagogy: Generative Artificial Intelligence as Forms of Visual and Verbal Communication in the Introductory Communication Analysis Course
Presented by Jermaine Martinez, School of Communication
Generative A.I. hallucinations and algorithmic bias pose risks for higher education, yet within COM101’s focus on applying communication theory to public messages, these same features become pedagogical opportunities. They reveal Anton’s (2023) notion of “superabundance,” showing how GenAI draws from sprawling histories of human symbolism. This project demonstrates how we can shift from peril to pedagogy by introducing students to receiver-oriented, critical, and media-ecological frameworks to identify and analyze algorithmic bias and describe how GenAI hallucinations often feel “truthful.”
